
The Future of CPQ: Why Infor CPQ is Essential for Growth in 2025
In today’s fast-paced B2B landscape, businesses face mounting pressure to deliver personalized products quickly while maintaining profitability. Configure, Price, Quote (CPQ) systems stand at the forefront of this challenge. These tools automate the complex process of configuring products, calculating accurate prices, and generating quotes, transforming sales operations from manual drudgery into streamlined efficiency.
CPQ isn’t just a sales aid—it’s a growth engine. By reducing errors, speeding up cycles, and enabling customization, CPQ helps companies capture more revenue in competitive markets. As we approach 2025, with global markets demanding agility amid supply chain disruptions and economic shifts, adopting advanced CPQ solutions like Infor CPQ becomes essential. Drawing from over 15 years of Infor consulting experience across 150+ projects, we’ve seen firsthand how these systems drive 30% improvements in production efficiency.
This article explores CPQ’s evolving role, focusing on Infor CPQ as a pivotal tool for 2025 growth. We’ll delve into its technical depths, integrations, industry benefits, trends, real-world applications, challenges, and actionable strategies—all grounded in expert insights from Sama Consulting.
Ready to transform your sales with Infor CPQ?
Sama Consulting specializes in Infor CPQ implementations, integrations, and optimizations to streamline your quoting process and drive growth in 2025.

The Evolution of CPQ Technology
CPQ systems have come a long way since their inception in the 1980s as basic rule-based configurators for simple products. Early versions relied on spreadsheets and manual inputs, prone to errors and delays. By the 2000s, digital CPQ emerged, integrating with CRM tools to automate pricing.
The 2010s brought cloud adoption, making CPQ accessible and scalable. Today, the market thrives, with Gartner estimating the CPQ application sector grew 15.5% in 2019 to $1.42 billion, and projections for continued expansion through 2025. Infor CPQ, formerly Configure One, exemplifies this evolution. Acquired by Infor, it now leverages enterprise-grade capabilities, blending visual configuration with AI-driven insights.
From our experience at Sama Consulting, blending agile methodologies with Infor’s Implementation Accelerator has accelerated deployments. We’ve guided clients through upgrades from legacy systems, reducing configuration times from weeks to hours. This evolution mirrors broader digital transformation, where CPQ shifts from tactical tool to strategic asset.
Looking ahead, CPQ will integrate deeper with IoT and predictive analytics, anticipating customer needs before quotes even begin.
Key Features of Infor CPQ
Infor CPQ stands out with its robust, rule-based configuration engine. This core feature allows users to define product rules—such as compatibility constraints or optional add-ons—using logical expressions. For instance, if a customer selects a high-voltage component, the system automatically excludes incompatible parts, preventing invalid configurations.
Dynamic pricing algorithms form another pillar. These use real-time data to apply discounts, bundles, or surcharges based on volume, customer history, or market conditions. Infor’s algorithms incorporate multi-currency support and tax calculations, ensuring global accuracy.
Quote automation workflows streamline the process end-to-end. From initial configuration to PDF generation, workflows integrate approval gates, version control, and e-signatures. Our teams have customized these for clients, incorporating custom extensions via Infor’s API framework.
Visual product configuration elevates user experience. Users interact with 3D models or interactive diagrams, seeing changes in real-time. This feature, powered by Infor’s cloud architecture, reduces miscommunications and boosts close rates.
Infor ION, the Intelligent Open Network, enables seamless data flow. It acts as a middleware, syncing CPQ with other modules like Finance and Logistics for holistic operations.
- Rule-Based Engine: Defines constraints with if-then logic.
- Dynamic Pricing: Real-time adjustments via algorithms.
- Automation Workflows: End-to-end quote management.
- Visual Tools: Interactive 3D configurations.
- ION Integration: Connects to Infor’s suite.
These features, honed through our 150+ projects, deliver tangible ROI, like cutting quote errors by 25%.
Integration with ERP Systems: Spotlight on Infor LN
Seamless ERP integration is where Infor CPQ shines. Infor LN, a manufacturing-focused ERP, pairs perfectly with CPQ for end-to-end visibility. LN handles production planning, inventory, and supply chain, while CPQ feeds configured orders directly into it.
Via Infor ION, data syncs bi-directionally. For example, CPQ pulls real-time inventory from LN to ensure feasible configurations, then pushes quotes as sales orders. This eliminates silos, reducing order fulfillment times.
In aerospace projects, we’ve integrated CPQ with LN’s quality management module. Configured parts undergo automated compliance checks against regulations like AS9100, flagging issues early.
Custom extensions enhance this. Using ION’s API, we’ve built dashboards showing CPQ-derived forecasts in LN’s planning tools, optimizing production schedules.
Benefits include:
- Real-Time Sync: Inventory and pricing updates.
- Automated Orders: Quotes convert to LN work orders.
- Compliance Automation: Built-in checks for industry standards.
- Scalability: Handles multisite operations.
From our agile-blended implementations, clients achieve 30% efficiency gains, as CPQ-LN synergy streamlines from quote to cash.
Ready to transform your sales with Infor CPQ?
Sama Consulting specializes in Infor CPQ implementations, integrations, and optimizations to streamline your quoting process and drive growth in 2025.

Benefits for Key Industries: Manufacturing and Aerospace
In manufacturing, CPQ tackles complexity. Factories deal with variant-rich products—think custom machinery. Infor CPQ reduces quoting time from days to minutes, enabling sales teams to handle more deals.
Key benefits:
- Error Reduction: Automated rules cut misconfigurations by 25%.
- Faster Cycles: Visual tools accelerate customer approvals.
- Revenue Boost: Upsell opportunities via guided selling.
In aerospace, where precision is paramount, CPQ ensures compliance. Configurators enforce part certifications, while pricing accounts for volatile material costs.
A Fortune 10 aviation client saw 30% revenue growth post-CPQ deployment, thanks to robust lead management. Our experience mirrors this: In a hypothetical aerospace scenario, a manufacturer uses Infor CPQ to configure turbine assemblies. Integration with LN tracks serialized parts, improving traceability and reducing recalls.
Across industries, CPQ drives growth by personalizing experiences, scaling operations, and integrating with CRM for data-driven sales.
Ready to transform your sales with Infor CPQ?
Sama Consulting specializes in Infor CPQ implementations, integrations, and optimizations to streamline your quoting process and drive growth in 2025.

Emerging Trends in CPQ for 2025
As 2025 dawns, AI dominates CPQ trends. Machine learning analyzes past quotes to suggest optimal configurations, predicting customer preferences with 80% accuracy in some cases.
Automation deepens, with AI handling quote approvals and negotiations. Cloud adoption surges—Gartner predicts over 60% of B2B sales organizations will use cloud-based CPQ by 2026.
Hybrid selling emerges, blending human touch with automated tools. Simplified configurations use natural language processing for voice-driven setups.
Integrated data systems break silos, pulling from ERP, CRM, and external sources for holistic pricing.
Personalization via AI: CPQ will tailor quotes based on buyer behavior, boosting conversions.
From our vantage, these trends align with Infor’s roadmap. We’ve piloted AI extensions in projects, yielding 20% faster quotes.
Case Studies and Hypothetical Scenarios
Drawing from Sama Consulting’s portfolio, consider a manufacturing client struggling with manual quotes. Post-Infor CPQ implementation using agile sprints and Implementation Accelerator, they cut cycle times by 40%, adding $2M in annual revenue.
In aerospace, a hypothetical engine supplier integrates CPQ with LN. Sales configure compliant designs visually, syncing to production. Result: 30% efficiency boost, fewer errors.
Another case: An automotive firm uses CPQ’s dynamic pricing for just-in-time bundles, integrating via ION. Outcomes include 25% error reduction and scaled operations.
These scenarios, based on our 150+ projects, highlight process optimization and system health checks as keys to success.
Ready to transform your sales with Infor CPQ?
Sama Consulting specializes in Infor CPQ implementations, integrations, and optimizations to streamline your quoting process and drive growth in 2025.

Challenges in CPQ Implementation and Solutions
Implementing CPQ isn’t without hurdles. Data migration poses risks—legacy systems often hold inconsistent product data, leading to configuration failures.
Solution: Conduct thorough audits pre-implementation. Our teams use Infor’s tools for data cleansing, ensuring smooth transfers.
- Integration complexity arises with disparate systems. Custom code can bloat timelines.
- Address this via ION’s pre-built connectors and agile methodologies, iterating integrations in phases.
- User adoption falters if training lacks. Sales teams resist change.
- Counter with hands-on sessions and gamified onboarding, as we’ve done to achieve 90% adoption rates.
- High costs deter some. Traditional CPQ has steep ownership fees.
- Opt for cloud models like Infor’s, reducing upfront investments.
- Performance lags in large catalogs.
- Optimize with AI caching and scalable architecture.
Balanced view: While challenges exist, expert guidance mitigates them. For specialized help, our Infor CPQ consultants tailor solutions to your needs.
Forward-Looking Conclusion: Actionable Advice for 2025
As 2025 unfolds, Infor CPQ emerges as indispensable for growth. It empowers businesses to navigate complexity, leverage AI, and integrate seamlessly for operational excellence.
Actionable tips:
- Assess your current quoting process; identify bottlenecks.
- Pilot Infor CPQ with a small product line.
- Integrate AI for predictive personalization.
- Partner with experts for agile implementations.
Embrace these to drive revenue, like the 30% efficiency gains we’ve delivered.
Learn more about our full range of Infor services at Sama Consulting.
Ready to future-proof your sales? Schedule a consultation today to explore how Infor CPQ can accelerate your growth.
Ready to transform your sales with Infor CPQ?
Sama Consulting specializes in Infor CPQ implementations, integrations, and optimizations to streamline your quoting process and drive growth in 2025.
